Download From Grey to Silver: Managing the Demographic Change by Sven Kunisch,Stephan Boehm,Michael Boppel PDF

By Sven Kunisch,Stephan Boehm,Michael Boppel

Demographic swap is likely one of the most vital problems with our time. This e-book sheds mild at the demographic implications businesses face. according to an built-in framework, the ebook investigates 3 very important views: An fiscal and social standpoint is helping companies and executives larger comprehend the fundamental parameters of demographic switch and its affects at the labour marketplace. A human assets and management point of view finds how age administration will help continue staff of alternative age teams as stimulated and effective crew individuals. An innovation and advertising and marketing viewpoint examines how businesses can make the most the potentials that senior clients supply. a mixture of research-driven and practice-oriented chapters makes this ebook a profound and an enticing learn. It essentially addresses executives from a variety of organisational fields, together with HR, advertising, and administration. specialist running shoes, students and scholars of economic system and enterprise also will achieve useful insights.Dr. Guenter Pfeiffer, leader team of workers Officer and member of the administrative Board, Swisscom Group

“New ways are required to restructuring, redeployment and age administration that transcend the common tools of part-time versions and versatile retirement schemes.”

Dr. Guenter Pfeiffer, leader team of workers Officer and member of the administrative Board, Swisscom Group

“Recognising the enterprise results of the demographic advancements and taking those under consideration are principal for the competitiveness of not just businesses, but in addition complete economies.”

Bundespraesident a.D. Prof. Dr. Roman Herzog

Former President of the Federal Republic of Germany

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